Chess YouTuber ranking 2025!

Intro
This post is about a crazy experiment that I undertook today: find as many decent chess YouTubers and create an Excel with their characteristics, with the purpose of finding the best chess YouTuber for 2025. I have to say the result is underwhelming, but the effort is real.
Methodology
So, I started with a list of 70 people! First the people that I already knew about and which I either followed or had decided are not worth it. Then I search on YouTube, via both YouTube and Google search engines, for the word "chess" and picked the channels that appeared with content in 2025. Then I started analysing on several criteria:
- country of origin
- language of videos (is it in English or not)
- subscribers
- professional or high rated content
- discussing their own games
- discussing other people's games
- having content specifically about chess theory, openings, that kind of thing
- is content generated with AI (like reading the prompt with a machine or showing only images and video that is generated by AI)
- whether it is a personal channel or that of an institution of multiple people
- if the videos feature the human faces of their owners (or are just audio or just video footage of other people)
- a rating on how entertaining the channel is (the amusing factor, as separate from the chess content)
- a rating on how instructive the channel is (based on chess learning)
- how many videos they've uploaded in February
- when was the last time they uploaded a video
- if their videos contain sponsored content (not ads that you can skip, specifically, as much as banners of chess*com and stuff like that, which is not owned by the channel owner)
- if they have click baity titles and thumbnails
- if they have only short videos or they also have long ones
Note that these are calculated on recent videos and more on a fuzzy logic. If one video out of twenty are going to have a characteristic, maybe I will count as not there. Based on these criteria I've devised a score that functions like this:
- 1 if the content is English
- 1 if they have more than ten thousand subscribers
- 2 if they feature some professional content
- 1 if they analyse their own games
- 1 if they analyse other people's games
- 2 for chess theory
- 2 if they don't use exclusively AI for the audio or video
- 1 if it's a personal channel
- 1 for human face
- 3 for high instructive chess
- 2 for high entertainment value
- 2 points for having more than 2 videos in February
- 1 point for having less than 15 videos in February
- 10 for content this year
- 3 for no sponsored labels on the video
- 3 for normal titles and thumbnails
- the country of origin and length of videos are just informational
State of chess and finding chess content
Before I reveal the results, a small detour. Google/YouTube search was AWFUL! It probably only found the channels that had paid for promotion. I went so far as the 20th Google page to create this list and the vast majority of the people that I had added manually were not even there! Meanwhile Top Chess was everywhere, which to be honest, isn't even a real chess channel. I tried Grok and ChatGPT and I got slightly better results, with Gotham first place (ChatGPT even helpfully informed me that his real name is Andrew Tang), Agadmator, Fins, Danya and Hanging Pawns being the common names in the list.
Also, I was sad to see some people I really enjoyed watching doing less and less and more rarely than before. Some even gave up completely. Such is life, but I miss those guys.
So believe you me, going on Reddit, searching on Google or asking some AI about this kind of stuff is much worse than actually caring about the game and looking for the interesting people yourself.
Results
OK, based on the totally arbitrary system above, these are the winners:
Third place:
- Hanging Pawns (Stjepan Tomic) - Croatia - 252K subs
- Loris Tavernier - Liechtenstein - 1K subs
- Silicon Road (Matthew Sadler) - UK - 7K subs
- Chess Vibes (Nelson Lopez) - US - 591K subs
Second place:
- Big Mio (Miodrag Perunovic) - Serbia - 33K subs
- KingsCrusher (Tryfon Gavriel) - UK - 120K subs
- Irina Krush - US - 25K subs
- PowerPlayChess - Daniel King - 110K subs
First place:
- Arturs Neikšāns - Latvia - 20K subs
- William Graif- US - 7K subs
Considering I am the one choosing the fitness function, it's not unexpected, but GambitMan - the same guy I pegged as the best chess YouTuber two years ago, is still first place! Initially I've put a lot of points on high level chess and instructive content, so I tweaked the parameters a little bit with smaller values, but the winners were the same! And I am sorry, but I have no sympathy for click bait and sponsor paid subscribers.
Compare the subscriptions to these channels as compared to the ones that have the most followers:
- GothamChess - 6M subs
- GMHikaru - 2.8M subs
- BotezLive - 1.8M subs
- ChessTalk - 1.7M subs
- AnnaCramling - 1.5M subs
The most active by numbers of videos in February are:
- agadmator
- GMHikaru
- GMBenjaminFinegold
- ChessBootCamp
- ChessNetwork
It's a little bit unfair to them to have deducted a point for being TOO active, but I believe having to watch a chess video a day from the same person just to keep up is a bit too much. I guess penalizing people for no content in 2025 that hard is also unfair, but there is no way to determine if someone gave up or just likes to upload a video a year.
I am saving this Excel here: YouTubers2025.xslx, so you can alter the values and maybe get something else.
P.S. at the end of the file there is a list of 7 names that I had to exclude for various reasons: dead channels, not active enough, very few total videos, focusing on their chess platform rather than chess itself or not being the ones creating the content, like it's the case of Magnus himself. No blame there, he doesn't have time for stuff like that, but still.
Conclusion
I wanted to go for a more data driven approach, but the evaluations for various parameters were as subjective as before. I am pretty sure that the people at the end got screwed over because I got tired, so I encourage you to find the winners based on your own evaluations and fitness functions.
In a better world, I could have just listed the ones I like more, but in reality I don't follow most of the people in the first places because their content is going above my stupid head.
Hope you got something out of this. Cheers!